This Case Study examines successful approaches to conducting marketing and outreach for healthy relationship and marriage education (MRE) services for Hispanic communities. The Hispanic Active Relationship Project (HARP) in Cameron County, Texas, has developed unique marketing, outreach and recruitment strategies to engage Hispanic communities and encourage participation in marriage and relationship education services.
This case study examines the Standing Capacity model operated as part of the Oklahoma Marriage Initiative (OMI) since 2004. The term Standing Capacity refers to a marriage and relationship education service which operates at the same time and place in a community on an on-going basis. Most community-based healthy marriage initiatives offer workshops on an […]